Juul Wanted to Disrupt Big Tobacco. Instead It Created an Epidemic of Addiction. In “The Devil’s Playbook,” Lauren Etter tells the story of the rise and fall of the start-up that tried to upend the cigarette industry. https://ift.tt/eA8V8J https://www.nytimes.com

In “The Devil’s Playbook,” Lauren Etter tells the story of the rise and fall of the start-up that tried to upend the cigarette industry.

from NYT > Top Stories https://ift.tt/3fgHC3Q
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