How Brands Are Selling Shopping as a Heroic Act In pandemic-themed commercials, consumption is reframed as a public service performed by heroes, for heroes. https://ift.tt/eA8V8J https://www.nytimes.com

In pandemic-themed commercials, consumption is reframed as a public service performed by heroes, for heroes.

from NYT > Top Stories https://ift.tt/2Tubv5r
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